U.S. Travel Association’s IPW is the travel industry’s premier international marketplace and the largest generator of travel to the U.S. – it is NOT a typical trade show. In just three days of intensive pre-scheduled business appointments, more than 1,000 U.S. travel organizations from every region of the USA (representing all industry category components), and more than 1,300 international and domestic buyers from more than 70 countries conduct business negotiations that result in the generation of more than $4.7 billion in future Visit USA travel. At IPW, buyers and sellers are able to conduct business that would otherwise be generated only through an exhaustive number of around-the-world trips.
The Marketing, Membership & Communications Conference (MMCC) will give association and nonprofit professionals the elements needed to succeed in 2014. Concoct the perfect blend of marketing, membership, communications, and components strategies for your organization with education sessions on:
The future for membership models and engagement.
Content strategy and social technology.
Guerilla volunteering and components as advocates.
Making data and metrics work for you.
Evolution of visual social media.
Leveraging your brand.
Messaging and communications that breaks through the clutter.
Web design for mobilie, tablets and PCs.
Media relations and advocacy.
The travel marketer’s toolkit is becoming more complex by the minute. Mobile, Social, Tablet, Digital – It can be hard to know where to focus your valuable marketing spend.
Join us at the no.1 discussion forum for travel marketing professionals and hear how top travel brands have traversed an increasingly fragmented digital media landscape.
arketing managers from a wide variety of sectors discuss their future marketing strategy for sustainable customer dialogue with direct marketing agencies and print, packaging and logistics service providers and get inspiration from best practice examples.
A supporting programme with a multitude of presentations show the latest marketing trends in cross-media, social media and online marketing, e-mail campaigns, touchpoint marketing and mobile advertising.
Focus on nonprofit marketing that gets results at the 2014 AMA Nonprofit Marketing Conference. Discover new tools and brush up on time-tested strategies with dynamic programming, case studies and leadership insights to keep you and your organization on point. Engage with a diverse group of your peers from nonprofits of all types and sizes, including foundations, charities, education, museums, associations and more. Don’t miss this opportunity to boost your nonprofit marketing momentum and move your organization forward.
Join us for three days of forward-thinking, actionable sessions on SEO, social media, community building, content marketing, brand development, CRO, the mobile landscape, analytics, and more. MozCon speakers share next-level advice on everything from building a loyal community to making data-driven decisions in your marketing.
he current worldwide business environment is leading marketing scholars and practitioners to reconsider a number of historical and current views of the marketplace and how it functions. Further, determining new marketing theories and practical methods whose effectiveness can be truly measured must be added to the list of current challenges for today and tomorrow. In such a period in marketing history, achieving and managing efficient and effective marketing actions is a necessity. Determining such actions is based on practical experience, solid theory and appropriate research methodology.
The 18th Academy of Marketing Science World Marketing Congress will serve as a platform for scholars from around the globe to present theories, research findings and special topic sessions to focus on today’s marketplace challenges.
Explore the latest thinking from experts you can trust. Topics covered include: Strategic Agility; Sales and Customer Service; Multi-Channel Communications; Digital; Brand Management;. Mobile Banking; Big Data; and much more.
Transform your bank into a customer-centric organization to drive growth and relevancy well into the future. Set your expectations. See you at HiX!